Marketing Using Twitter? Twitter Uses Vary

What is Twitter and who uses it? What are some Twitter uses? Are there affiliates marketing using Twitter? These are some of the most popular questions I see online regarding the world famous website.

Twitter has gained a ton of media exposure over the last year or so and as a result has become even more popular. Everywhere you look now someone is “tweeting” about what they’re doing. Which is why marketing using Twitter has been getting more popular as well. Of course there are a lot of Twitter uses depending on what you want to do with it.

For example, businesses, politicians, even the US government have perked their ears up and started to take notice, Twitter is a hotbed of celebrity action as well with celebrities like Britney Spears taking advantage of the Twitter madness. She has over 200,000 followers now which is an incredible amount! With this kind of crowd you can bet some are thinking how they can get into marketing using Twitter.

And anyone who doubts the viability of using Twitter to help your business should have a look at TechCrunch.com where recently 200 leaders in the field of social media were asked what social media site they would recommend businesses to use if they all started charging for their use, Twitter came out on top with nearly 40% of all the votes, nearly double the votes of the site in second place – LinkedIn.com. Those stats tell you that marketing using Twitter is not only possible but very profitable if done correctly.

Setting Up An Account On Twitter

Tip: Your username is very important, if you can get it then it is probably best to use either your own name or your business name. If you are in a niche where you don’t want to use your real name then either use a pseudonym or something related to your niche, some people even suggest making it keyword rich to see if you can rank in the search engines!

The key is to keep it -

a) Short & catchy, people have to type out your name if they want to say something to you (not when replying, but if they just want to start a conversation) so making it hard to type is not good!

b) Professional, yes you may want to use DarthVader_79 as your username, but remember this is one of the first impressions people have of you – so make it a professional and good one! The success of your marketing using Twitter depends on doing the little things correctly and avoiding specific mistakes.

Using Twitter Effectively – Twitter Uses

Marketing using Twitter is pretty straightforward, apart from posting tweets then you just need to try and get out there and get more followers, those are pretty much the only two things you can do apart from pimp up your page and profile! But let’s look at posting here.

Posting

There is an art to marketing using Twitter with your posts, we’ll discuss that in a future chapter, but for now then there are just a few functional things we need to discuss:

1.Replies, you can easily reply to other peoples tweets by either hovering over their tweet and you’ll see an arrow – just click that and enter your reply, or you can type the @ sign before their name in a tweet and type in your text.

2.Favorites, the other icon you’ll get when you hover over a tweet is a star, that will save the tweet into your favorites so you can find it again, great for keeping good links people give out!

3.Hashtags, the hash symbol is this one # and that allows people to find groups of associated messages. So say there is a seminar going on in LA on marketing, someone can allocate a hashtag to that seminar, like #LAseminar (not original but it works) and then when people speak about it they use that in their tweet at least once.

So, now you know a little about marketing using Twitter and some popular Twitter uses.

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